One of the most interesting ways to use Twitter is to tweet during live events or to follow the tweets of others about the event. A number of live TV and radio programs include comments made on Twitter in their programming because they add the perspectives of their viewers and listeners to their own message. Whether the tweets are in agreement or not doesn’t matter, because they are showing that people care about the topic and have their own opinions to share. Many organizations have live events that they could enhance by using Twitter. View the presentation below to learn some of the benefits of including a Twitter stream in your next live event.
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