As of April 27, we have two new canonized saints in the Catholic Church and it seems that the Vatican pulled out all of the stops to tell the story to the world. The Vatican Communications Office effectively used the traditional media as well as the new media to reach a worldwide audience.
While most of us do not have the same audience or resources as the Vatican, we all have audiences that we are called to serve. A quick look at the efforts of the Vatican around the canonization of St. John XXIII and St. John Paul II can be instructive. Please watch the video I prepared and see what you think. (There is a little audio echo on the What We Can Learn slide–it is not your computer. It is just a few seconds. Sorry about that.)
Please share your comments below. You can share about the use of the Internet and social media to report about the canonization or about using them for other events or experiences. Thank you.