Why should you as a ministry professional want to be on LinkedIn? What is LinkedIn anyway? Let me begin to answer by asking another question. Have you ever benefitted from the expertise and experience of peers and colleagues? I know that I have. More than once another professional has given me insights into resources, next steps, and experts that I may not have found on my own. They have recommended…
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Writing Copy for Your Ministry Website is Different
Although many people seem to think that writing effective copy for the web is easy, it isn’t. It is its own unique writing form. One of the most important reasons why copywriting for the web is different from writing for traditional print publications is that the mindset of those who are going to be reading it is different. This is just as true for ministry websites as it is any…